How To Stage A Vacant Home

How To Stage A Vacant Home

How to Stage a Vacant Home: A Comprehensive Guide to Enhance Appeal and Attract Buyers

In a competitive real estate market, staging a vacant home can significantly increase its desirability and expedite its sale. By creating an inviting and welcoming atmosphere, staging allows potential buyers to envision themselves living in the space and connect with its potential. Here’s a comprehensive guide to help you stage a vacant home effectively:

1. Declutter and Clean

The first step is to remove unnecessary items, clutter, and personal belongings from the home. This will create a cleaner and more spacious appearance, enhancing the perception of size and openness. Thoroughly clean the property, including carpets, floors, countertops, and windows, to eliminate any signs of dirt or dust.

2. Neutralize Paint Colors

Freshly painted walls in neutral colors, such as white, beige, or gray, provide a clean canvas that allows buyers to imagine their own decor and furnishings. Avoid using bold or personal color schemes that may polarize buyers.

3. Depersonalize the Space

Remove any personal photos, family heirlooms, or religious items that could distract potential buyers. The goal is to create a space that feels impersonal and inviting, allowing buyers to envision themselves as the owners.

4. Bring in Furniture and Accessories

Furnish the home with a neutral and cohesive style that complements the architecture and size of the rooms. Choose furniture that is appropriate for the size of the space and avoid overcrowding. Add small accessories, such as throw pillows, blankets, and artwork, to create a cozy and inviting atmosphere.

5. Create Focal Points

Draw attention to architectural features or focal points in each room. For example, highlight a fireplace with a mantel display or create a seating area around a large window with a view. Strategic lighting can also enhance focal points and create a warm and inviting ambiance.

6. Pay Attention to Lighting

Natural light is crucial in staging. Open curtains and blinds to flood the home with light. If necessary, supplement with artificial lighting, such as floor lamps, table lamps, and chandeliers. Proper lighting can enhance the mood and make the home appear more spacious.

7. Improve Curb Appeal

The exterior of the home is just as important as the interior. Clean up the lawn, trim hedges, and add some potted plants or flowers to create a welcoming entrance. A freshly painted front door or a new mailbox can also enhance curb appeal.

8. Consider the Season

Staging should reflect the season and climate. For example, add throws and blankets during winter months to create a cozy atmosphere. In spring and summer, incorporate fresh flowers and plants to bring the outdoors in.

9. Create a Focal Point in the Entryway

The entryway is the first impression buyers get of your home. Create a focal point, such as a statement mirror, a console table with a vase of flowers, or a small seating area. This will draw attention and make the space feel more inviting.

10. Add Personal Touches Sparingly

While you want to depersonalize the space, adding a few carefully chosen personal touches can make the home feel more lived-in and charming. For example, place a vase of fresh flowers on the kitchen counter or add a cozy rug to the living room.

Facts about Staging a Vacant Home:

  • Staging can increase the perceived value of a home by up to 10%.
  • Staged homes sell faster than unstaged homes, with an average reduction in time on market by 50-90%.
  • Buyers are more likely to make an offer on a staged home, with an average increase in offers by 20%.
  • Professional staging is recommended for vacant homes, as it provides a neutral perspective and an understanding of market trends.
  • Staging costs can vary depending on the size of the home and the extent of staging required.

Table: Key Elements of Home Staging

DeclutteringCreates a clean and spacious appearanceRemove unnecessary items and personal belongings
Neutral Paint ColorsProvides a blank canvas for buyersUse white, beige, or gray paint colors
Furniture and AccessoriesEnhances the space and creates a cozy atmosphereChoose neutral and cohesive styles
Focal PointsDraws attention and creates interestHighlight architectural features or create seating areas
LightingEnhances the mood and makes the home appear spaciousUse natural light and supplement with artificial lighting
Curb AppealCreates a welcoming first impressionClean up the exterior, trim hedges, and add plants
SeasonalityReflects the current season and climateIncorporate throws and blankets in winter, and fresh flowers in spring
Personal TouchesAdds a touch of charm and personalityPlace a vase of flowers or add a cozy rug

5-10 Interesting Pieces of Information Related to Home Staging:

  • In some cultures, staging is known as "home dressing" or "interior merchandising."
  • Virtual staging is becoming increasingly popular, allowing buyers to visualize the home fully furnished through digital enhancements.
  • Staging can also be used for commercial properties, such as office spaces and retail stores.
  • Home staging is not just about aesthetics; it can also improve the functionality and flow of a space.
  • There are certifications and training programs available for professional home stagers.


1. Is staging worth the investment?
Yes, staging can significantly increase the perceived value of a home and reduce time on the market.

2. How much does staging cost?
Staging costs vary depending on the size of the home and the extent of staging required. As a general rule, expect to pay 1-3% of the home’s value.

3. Can I stage my home myself?
While it’s possible to stage your home yourself, it’s recommended to hire a professional home stager for optimal results.

4. What if my home is furnished?
If your home is furnished, consider renting furniture and accessories that are more neutral and modern.

5. How long does it take to stage a home?
Staging a home typically takes 1-2 days, depending on the size and condition of the property.

6. What should I do with my personal belongings during staging?
Store your personal belongings in a safe and secure location, such as a storage unit or a friend’s house.

7. Can staging make my home look smaller?
Proper staging should not make your home look smaller. By decluttering and using appropriate furniture, staging can create the illusion of space.

8. What if I have pets?
If you have pets, take steps to remove their presence from the home during staging. This includes cleaning up any pet hair or odors.

9. Are there any tax benefits to staging my home?
In some cases, staging expenses may be tax-deductible if you are a homeowner selling your primary residence.

10. How can I find a professional home stager?
You can find professional home stagers through referrals, online directories, or by reaching out to local real estate agents.

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